A "new labubu" has appeared in China. What do Buddhist monks have to do with it?

Елена Краснова Society
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The new series of surprise toys from Pop Mart, titled Pucky Knock Knock, was released in China and is based on the Buddhist ritual instrument muuy, also known as the "wooden fish." This toy became a real hit after the successful launch of Labubu, reports the South China Morning Post.

Muuy is a wooden block shaped like a fish, traditionally used by Buddhist monks to maintain rhythm while reciting sutras. This instrument symbolizes the tireless efforts of monks in their pursuit of understanding the teachings of Buddha.

Mobile applications that allow users to play with muuy are particularly popular among young people. Users find tranquility in the "thumps" produced by them, and many use such games as a form of meditation. At the same time, they can accumulate points and luck in the process.

The series includes six regular figures and one secret one. The regular versions of the toys help owners accumulate cleverness, happiness, luck, wisdom, and wealth, while the secret figure in "blind boxes" contributes to achieving success.

The character of the toy, Pucky, was created by a Hong Kong artist for Pop Mart in 2018. This creature quickly gained popularity on social media and became the successor to the brand's beloved character "Labubu." Some employees, overwhelmed with work, claim that the Pucky Knock Knock toy helps them cope with stress.

The series launched in January, with the price of one toy set at 99 yuan, equivalent to $14. The toys sold out quickly in the official store, and on the secondary market, the secret version is being sold for three times the original price.
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